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Tradition is a higher authority, which requires obedience.

The secrets of Neapolitan tailoring cannot be learned in a fashion school but from a teacher, or better yet a tradition. Alessandro Guerra began at a very early age to work in the fashion world following the footsteps of great ateliers. Being in daily contact with masters of tailoring made him discover his talent for design and create new styles for men. Thus he decided to create his own line of outerwear combining elegance and comfort, style and sophistication, standing out for his cutting and finishing technique. Right from the start, his models have represented fashions and trends and his products have been recognised as joining elements with the art of Neapolitan tailoring of which he is an authoritative representative. Giampiero daily works following the footprints to carry on tailoring tradition and being respected heir of it.